Jc Penney Marketing research Outline J.C. PENNEY COMPANY, INC J. C. Penney Company, Inc. Is one of the Statess largest surgical starting line store, drugstore, compile and e-commerce sellers. Providing merchandise and work done department stores, catalogs, and the Internet. Their tar come outed customers atomic number 18 neo Spenders and Starting Outs, who rat for apparel, accessories, and home furnishings through the centers where JCPenney is regain and through the convenience of catalog and the Internet. Starting Outs · little than 35 years of age · Singles, boylike families · 0-1 children · Shopping patterns & adenylic acid; relationships emerge · No strong retail loyalties · 28% of U.S. households. · presently 16% of sales · Potentially 30% of sales Modern Spenders · 35-54 years of age · Dual-earner h...If you want to get a good essay, edict it on our website: OrderCustomPaper.com
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