Lesson 29 Creative Writing Short Story - 1828 Words

Lesson 29 Creative Writing: Short Story â€Å"Dream Chasers† â€Å"All I can recall from June 7, 2008, is waking up and heading down stairs. My father, Randall Watts, was sitting at the table wearing his favorite tie along with the suit he had since he was 39,† I explain to the detective sitting across from me. â€Å"Can you describe that tie?† Detective May questions in a somber voice. â€Å"It was green with mustard yellow stripes,† I reply with great sadness. â€Å"My mother, Shelly Watts, was tending to my little cousin who was staying with us at the time. My mother was wearing her brand new grey suit she had bought at J.Crew the week before. As I grabbed the food from the refrigerator, my mother and father looked at each other and then at me. Right as I grabbed my strawberry pop tart with color sprinkles, I heard a honk. It was my best friend Kirsten. â€Å"Thank you, Katie,† he says in a pitiful voice, â€Å"we have another detective coming in to talk with you.† I sit in that hard wooden chair for what feels like hours until I hear a knock. â€Å"Hi, Katie, I’m Detective Brave; I’m here to help you figure out who the monster is that hurt your parents,† she speaks in a comforting voice. I look up. I cannot believe my eyes. No, it couldn’t be. â€Å"Kirsten?† I ask as my heart beats fast. â€Å"How do you know my name?† â€Å"Kirsten, it’s me your best friend, Katie.† â€Å"I’m sorry, but I don’t have a best friend named Katie. Are you okay?† I open my eyes. Light†¦so much light. Peering down at me are two curious faces.Show MoreRelatedA Lesson Before Dying: an Examination of a Prodigious Storyteller975 Words   |  4 PagesA Lesson Before Dying: An Examination of a Prodigious Storyteller A good novel entertains the reader. An excellent novel entertains and enlightens the reader. Set in a Cajun community in the late 1940’s, A Lesson Before Dying is a heart-warming tale of injustice, acceptance and redemption. A Lesson Before Dying by Earnest J. Gaines is an excellent novel. Not only does Gaines inform the reader, he entertains will his effective storytelling. His use of symbolism, voice and stylistic devices keepsRead MoreReflection Paper On Reflection1076 Words   |  5 Pageshave grown in composition writing. Going into Dublin Scioto High School’s dual credit program, I only knew how to write short story analysis papers, or your run-of-the-mill story reflection. After hearing I would have wrote a total of 5000 words minimum, I was left flabbergasted. Nevertheless, the challenges faced when writing these papers gave me an abundant amount of knowledge in transitional word use, and finally becoming comfortable with the drafting process. When writing my p apers, however, I stillRead MoreShort Story Comparison1241 Words   |  5 PagesScales 1! Katrina Scales David Miles ENC-1102 16 July 2015 A Yellow Rose It is likely that after reading short stories The Yellow Wallpaper by Charlotte Perkins Gilman and A Rose for Emily by William Faulkner, any sensible reader will feel disturbed in at least the slightest. Both texts contain neurotic women of unsound mind who have deathly obsessions. At first glance, these stories do not seem to have much in common; they have been written through opposite perspectives, one neglects to be chronologicalRead MoreCharlie And The Chocolate Factory Allusions1308 Words   |  6 Pagesmany authors pull from their personal experiences in order to bring a story to life. Roald Dahl did just this when writing Charlie and the Chocolate Factory. Dahl, as noted on his website, recollects his younger years in which he had many interactions with candy stores, a chocolate factory and a sense of isolation. Nonetheless, his interaction with chocolate during boarding school would be the most influential factor in his writing of Charlie and the Chocolate Factory. Quentin Blake, the chief editorRead MoreMonologue: Reading and Students6486 Words   |  26 PagesMiddle/High School Monologues Teaching Students to Read and Write Monologues Welcome to the World of Monologue A Sample Unit of Lessons for Middle and High School Teachers Jefferson County Public Schools Version 2.0 WELCOME TO THE WORLD OF MONOLOGUE By all reports from the field, this unit can be a lot of fun for you and your students: †¢ there’s performance †¢ there’s walking in others’ shoes and learning empathy 1 Middle/High School Monologues †¢ there’s connecting to Farris Bueller, Bill CosbyRead MoreEdgar Allan Poe s The Dark Poems That He Is Famous For?1423 Words   |  6 Pagesrefereeing to Edgar Allen Poe, is that he wrote these sinister, dark poems, because of what has happened to him during his life. With that being said, I will elucidate the gloom behind these stories of Edgar Allan Poe and what prompted him to write these stories. Before looking into why Poe wrote these stories, you first need to understand what happened to him during his tragic life. Poe’s parents died when he was a young boy, he was placed into foster care, where the Allan family adopted him. YearsRead MoreBecoming a Reflective Teacher of English 1553 Words   |  7 Pagesof literacy has developed expeditiously, from a simplistic view into a multi-faceted outlook that underpins learning throughout the curriculum. Although I had indicated an awareness of the interrelationship of speaking and listening, reading and writing (SLWR), I did not conduct in depth analysis that considers these elements specifically with the process of learning. This essay will discuss how my understanding of SLWR has evolved, and in examining the links between lectures and workshops, furtherRead MoreHow Are the Themes Coming of Age and Immigrant Experience Presented in â€Å"Fiesta, 1980† and â€Å"Rules of the Game†?2087 Words   |  9 Pages 4, 2009 In Fiesta, 1980 by Junot Diaz, the story begins with a Dominican immigrant family celebrating at a party and waiting for the father of the narrator. He seldom undertakes his parental responsibilities and the responsibility of marriage. In contrast, this fathers adultery affects the mother of the narrator throughout the entire story. This story is told from the perspective of an adolescent boy, Yunior. As the story progresses, he and his brother have witnessed theRead MoreFirst Day At Boston College1751 Words   |  8 Pagesto go take a placement test for my writing class. She said that it started at 1:30. I asked her if I can take it later because it was already 1:29. She told me that I will still be not late because the door opens at 1:30, but people can start the test whenever they want. She insisted me that the ending time of test depends on the independent starting time, so I happily started walking down the vast campus. Compared with my high school, which was only a 6 story building, Boston College campus wasRead MoreEssay on Phonics and Whole language methods2543 Words   |  11 Pagesalong in strict order so that he or she only sees words whose letter sounds they have already learned (Flesch, 1983). An example from Rudolf Flesch‘s book Why Johnny Still Can‘t Read is that students would have learned the sounds of n, d, m, p, short a, and short I before trying to read the sentence: â€Å"Ann and Dan pin up the map,† (1983). Students continue learning to read in such a way, using basal (beginning) readers. The sentences get progressively harder as students learn more letter and letter combination

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The Problem Of Gender Inequality - 1041 Words

All individuals should be born equal and are entitled to all their fundamental rights and freedoms. Women do not have the opportunity to have an education due to the lack of belief in the value of education for women in. In addition to that, women have certain regulations and laws to abide by regarding legal and political rights. Furthermore, there is the problem of gender inequality in the workplace for women as they face discrimination. Women face injustice to be considered equal to men in third world countries. The majority of girls who aren’t in school in developing countries face social or family barriers. Women can aid in the development of their country when educated. By educating women for a year, there is a â€Å"10–20 per cent increase in [their] wages later in life. Academic studies find the return to a year of secondary education is even higher – in the 15–25 per cent range† (â€Å"Promoting Gender Equality through UNICEF-Supported Programming in Basic Education†). The individual and the economy improves as educated women are healthier, provide a higher quality of health care and a better way of life. Education can elevate women to have more income to support themselves and their family. Consequently, child marriage causes a violation of human rights of the opportunity for girls to have an education. In seven: â€Å"African countries, over half the total population of young women was married before the age of 18: Niger (74.5 per cent), Chad (71.5 per cent), Mali (70.6 perShow MoreRelatedThe Problem Of Gender Inequality950 Words   |  4 PagesGender inequality is a serious problem in our community. Since childhood I saw my mom work long hours in order to bring food to our table. Unfortunately for me, I never got to see my dad since he left my mom before I was born. I grew up in Monticello, New York, a place known for its poverty and violence. Monticello featured woman working in grocery stores and men seen selling and abusing drugs on the streets. Whenever an expensive car would drive by, men would stare and express verbal signs of hatredRead MoreGender Inequality : A Social Problem1728 Words   |  7 Pageswhy a social problem exists, came to be and where its future lies. The best explanation on why gender inequality is, always has been, and will continue to be a social problem is from the functionalist perspective. Functionalist focus on how a society creates the social pro blem and then analyzes how and why the social issue has been maintained over the years. The objective reality is that gender inequality has and always will be a major issue in society. The scope of gender inequality has changed drasticallyRead MoreGender Inequality : A Social Problem1016 Words   |  5 PagesGender inequality is a social problem that is widespread in society. It is referred to as the unfair treatment of individuals based on one s gender. Historically, laws have opposed women to go to school, access certain jobs, and purchase property. Gender inequality has been experience through culture – honor-killing, sex-selective abortion, and society – occupation, gender roles, and education. The social expectations of men and women differ between cultures that are constructed socially and culturallyRead MoreGender Inequality : A Huge Problem971 Words   |  4 PagesGender inequality The world surrounding us today tells us what to do, how to be, and what to think based on the bodies that we live in. However, what the world has forgotten is that we are all just people. People that cry, that bleed, feel the hurt of sorrow or the happiness of pure joy. At the end of the day, it doesn t matter what we do in life but how we live it, how we love ourself and how we love others. So why is gender inequality still such a huge problem? Gender inequality refers to theRead MoreThe Problem Of Stem And Gender Inequality1784 Words   |  8 Pagesemployers could potentially see a decline in women, but there have been efforts to change this rate (Beede et al par. 6). This could mean big problems for the world as more problems will arise and there’s nothing to be done because of companies are non-diverse and underemployed. The main problem employers are seeing is gender inequality. Gender inequality is when a group of people, in this case women, are existing with an unequal amount of opportunities and rewards. It’s a big issue and it specificallyRead MoreProblems of Gender Inequality for Women in India and Other Countries1674 Words   |  7 Pagesthe problems women in India and other places around the world face in creating women. The major stem of this problem revolves around the gender inequality that still prevails in many countries. Due to less significance given to the working women, the unions made by them dont receive much important either. Provided are some examples of the SEWA and JFJ movements that have made significant changes in the working women in India and America. Introduction The work force has always faced problem inRead MoreGender Inequality863 Words   |  4 PagesDecember 4, 2013 Professor Fischer Gender Inequality in a Global Perspective What is Gender Inequality? Like others, a social problem that is widespread in American society is Gender inequality. It is a problem that has had a negative impact on American society. Gender inequality can be found in many sub-systems of America. It is important to understand what gender inequality is in order to identify and correct the problem. Two sub-systems that gender inequality can be found are in the family andRead MoreGender Inequality : A Feminist Perspective770 Words   |  4 Pagestopics of gender inequality become more and more popular in the society because a lot of reports show that many women are killed by bias on all over the world every year and women are hard to find a job in some places nowadays. Under this background, the â€Å"team† of feminist becomes stronger and stronger. In‘’ ‘I’ve been pondering whether you can be a part-feminist’: Young Australian Women’s Studies student discuss gender†, Kate Hughes presents the changing of stu dents who has different gender perceptionsRead MoreHorrific Treatment Women In The Middle East. Spring 2017.1718 Words   |  7 Pagesdifferent ways, and different causes. However, they all lead to dehumanization of the individual. These discrimination problems are usually problems that date way back in time. For example, the labeling of women as the weaker sex, or the gender that must make all the emotional decisions in the house is dehumanizing for them. Segregating women is a social problem, and this problem is more aggressive in some parts of the world. As of matter of fact, women in the entire world have been the subject ofRead MoreThe Construction And Experience Of Gender Inequality1395 Words   |  6 Pagesconstruction and experience of gender inequality. Men and women are constantly analyzed, compared, and grouped together in society. The result of this yields discrepancies in how sexes are viewed by society. Throughout my examination and explanation of gender inequality, I concluded both men and women are victims to gender inequality. I examined different professional industries in The United States to get a familiar understanding of gender inequality around me. Gender inequality does not particularly favor

Holocaust The World War I - 2252 Words

Holocaust Denial During World War I Adolf Hitler served his country which the defeat of his country lead him to blame the Jews. Hitler after the war joined the National Socialists German Workers’ Party, which was known to the English as Nazis. In 1923 he wrote his memoir â€Å"Mein Kampf† which translates to my struggles, in which Hitler expressed his obsession for the idea of a perfect Aryan race. January 20, 1933 was when Hitler was named the chancellor of Germany. The first concentration camp that Adolf opened was Dachau in March of 1933 which was under control of Heinrich Himmler. In November of 1938 is a night remembered as Kristallnacht because the Jewish synagogues were burned, shop windows were smashed and close to 100 Jews were arrested or killed. Jewish people began to flee while those who didn’t suffered from the fear of what happened. In 1939 the German Police had forced over tens of thousands of Jews into ghettos that were surrounded by high walls with barbed wire on the top. Later that year, over 70,000 Jews who were deemed unfit were gassed to death in what the Nazis called a Euthanasia Program. In 1941 was when the Nazi officers began making the Jews wear a yellow star to help identify them. The idea of using Zyklon-B came from testing done on over 500 Soviet prisoners of war. In the late 1941 was when Germany began mass shipment of Jews to the concentration camps. The elderly and those who were weak and young were the first taken to the camps. Auschwitz-BirkenauShow MoreRelatedThe Holocaust : The World War I1157 Words   |  5 PagesDwiggins computers 2 22/9/2014 The Holocaust The word â€Å"Holocaust† was originally taken from the Greek word â€Å"Holokauston†. In Greek, this word meant â€Å"sacrifice by fire†. Holocaust is the name given to the German Nazis killing and persecution of Jews. Other targeted groups were Gypsies, Jehovah’s Witnesses, homosexuals, the handicapped or deformed, and all others who disagreed with what Adolph Hitler was doing. It all began in 1933 when the entire world was in a depression. Adolph Hitler becameRead MoreThe Holocaust : The World War I2592 Words   |  11 PagesThe Holocaust World War I, the first actual war played out on a global scale. During the time of the war, many people, military and civilians a like, lost their lives. However, among all of these people, one man got very lucky in the sight of death, for you see this man had been partially blinded after being exposed to mustered gas, and when when stumbling on the battle field, a British solider by the name of Henry Tandey who saw this man, took pity on him and let him go. The man that he saved wasRead MoreThe Holocaust : A War Hero After World War I1940 Words   |  8 PagesAmerican River College The Holocaust Ferris Spears World History Yousef Batarseh 3 December 2015 The point of where this all began was when Adolf Hitler came to became known as a war hero after World War I, and soon after gaining enough power to become chancellor of Europe in January of 1933. In March of 1933 one of the world s greatest and worst tragedies in history began. This tragedy was the holocaust where the Jews were persecuted, and killed all because of the man named Adolf HitlerRead MoreEssay about Democratic Republic of Congo Holocaust922 Words   |  4 PagesCongo (DRC) Holocaust was the bloodiest war fought. This was due to the death toll, possibly larger than that of the Holocaust. Between 1998 and 2007, there were a total of 5.4 million people dead. The number of those deaths has definitely gone up over the years (Heaton 1). Genocide is very vital because of the people being slaughtered and giving their lives away in order to support their political stance. Everyone, whether it is through war or poverty, suffers from this immense tragedy. I was interestedRead More The Holocaust : A Traumatic Event Essay1644 Words   |  7 PagesThe Holocaust was a very traumatic event in history. Every year in school from about middle school onward students learn specifically about Adolf Hitler and the Nazi party’s cruel treatment of the Jewish culture and people during World War II. The same general knowledge is given to us from middle school up until the ending our high school history careers. We are taught to believe that Adolf Hitler was a corrupt man, who sought control of Germany in the 1930’s. Even though we are given backgroundRead MoreThe Holocausts Effect on the German Jew Essay1745 Words   |  7 Pagestarget of the Holocaust, but why they were a large part of the years before, during, and after the Holocaust. Hitler’s â€Å"final solution† almost eliminated the Jewish population in Europe during World War II. At the end of the war and along with his suicide, the Jewish population would survive the horror known as th e Holocaust and the Jews would eventually find their way back to their homeland of Israel as well as find new communities to call home. Hitler’s rise to power before World War II was dueRead MoreThe Mass Murder Of A Totalitarian Leader1112 Words   |  5 Pagessystematically murdered, in one of the largest genocides known to mankind, â€Å"Never shall I forget the little faces of children, whose bodies turned into wreaths of smoke beneath a silent blue sky,† (Elie Wiesel). The aftermath of the Holocaust was devastating, hundreds of Jewish families were forced to continue their lives, with little, to no financial aid; between the years of 1945 and 1952, 80,000 Holocaust survivors immigrated to the United States. The Jewish individuals lost their citizenshipRead MoreThe Impact Of Wwii On Jewish History1362 Words   |  6 Pagesway, 64.5 million people, including six million Jewish people. This war could have extinguished the Jewish culture. According to Holocaust Encyclopedia, this is some of the aftermath of the Holocaust (2). The Anglo-Americans discovered piles of corpses after WWII. Soldiers also found starving and sick Jewish and non-Jewish survivors. Survivors were afraid to return to their homes because they feared for their lives. After the war, survivors were housed in refugee centers. Thousands of survivors decidedRead MoreWorld War I And II1057 Words   |  5 Pages20th century, World War I and II, left a lasting impact on society economically, politically, and socially. As we have read in detailed archives on both world catastrophes, the nature in which violence shaped society after the war varied greatly. Ernst Jà ¼nger in Storm of Steel shares his heroic memoirs from fighting on the German front in World War I. Art Spiegelman tells the very personal and emotional story of his father, a survivor of World War II’s Holocaust. Throughout the war, Ernst remindsRead MoreThe Holocaust : The Destruction Of The Jews1717 Words   |  7 PagesThe Holocaust is by far the worst genocide ever com mitted, with between 5 and 6 million Jews murdered; along with countless other minorities the Germans deemed inferior (The Holocaust Chronicle Appendices). The Holocaust began with the boycott of Jewish businesses, and ended in camps such as Auschwitz. The destruction of the Jews was made possibly with the rise of Adolf Hitler to power, as he and his fellow Nazi followers attempted to exterminate the Jewish populace of Europe. In the paragraphs to

Ray ban report free essay sample

My marketing report will be based around the American brand Ray Ban. Ray Ban were founded in 1937 by Bausch Lomb were the glasses first purpose were protecting US army pilots from glare of the sun and altitude sickness when flying high. A new type of glasses were introduced to stop this from happening called Aviator this name of sunglasses is still living strong in 2013. In 1999 Bausch Lomb sold the sunglasses grand to an Italian group called Luxottica for a reported $640 million. Ray Ban is now a well-known and successful company and it holds a large share in the global eyewear market. They now own 35 brand names in eyewear and are continuously expanding. Part 1 Target market Ray Bans target market changed over time as in the 1930s ray ban specifically made the sunglasses for US air pilots the first photographs that were taken of the product were of army generals from then on the success of Ray Ban continued. The 1940’s-1950’s Ray Ban had been seen as a symbol of rock and roll and worn by the top artist. It then progressed in the 1960’s of an accessory for Hollywood stars and a large accessory for females. In the 1970’s ray ban was perceived as a glamorous item and extremely stylish and modern to both men and women. Then from the 1980’s onwards ray ban markets to the everyday person from every background. In the year of 2013 Ray Ban generally targets everyone from any age as it is a well-known brand appeals to most of the market. Marketing communuctaions Ray Ban have been known to use various different marketing communications to convey there message the most recent marketing capagn launched in 2007 by them is called Ray Ban ledgends communication campain where it tells the history and spirit of 75 years of Never hide. Never hide is a motto Ray ban use and Is based on having the courage to be yourself and freely express your personality. Seven pictures were released to show the icons and ledgends of the past present and future. These are seven legendary moment in time all inspired by real life and every character wears ray ban. The pictures were named on the company wesite these were, A group of pilots, the Blue Devils, in the 1930s; a writer’s â€Å"relationship† in the heart of America in the 1940s; a singer-songwriter who worked with Elvis Presley in the 1950s; an English socialite in the 1960s; a boy and girl falling in love during a protest in the 1970s; the nightlife of three girls in the 1980s, and a courageous rapper in the 1990s. (Luxottica 2012). In april 2012 the Ray Ban ledgends campain was released and used across a wide range of communication channels including both traditional and digital communications stratergies. These were as follows Press Posters Rayban. com website Iphone apps (Ray-Ban Never Hide) Facebook How do they cmpliment the messege Marketing mix Product The product helps with the marketing campaign as is shown that Ray Ban are still a market leader and have been around for over 70 years. The pictures from the campaign are in different eras so the Ray Ban products show the different styles and types of glasses is has created from when it began in 1937. Price Ray ban offer a wide range of products that differ in pice depending on the style and type of glasses/lenses. In the pictures shown in the marketing campagn the pictures show different ages and working classes so this compliments the fact that Ray Ban can offer affordable but also expensive glasses to suit all. Place Where the marketing promotion was posted via traditional and digital stratergies which all lead to the Ray Bans website were a purchase can be made. This contributes to the place on the marketing mix as it gives access to the different distribution channels arounfd the worlds where customers can buy the product. Promotion The campaign compliments the promotion by using these pictures of people wearing a Ray Ban product and sending it across all of the communication strategies were people can see the product being worn by different people with different styles. It also reaches most of the audience as Ray Ban has used a wide range of strategies. Recommendations The recommendations I would give to Ray Ban would be to use more sources of social media within marketing communication this way it can reach more people as most people don’t just use Facebook they may use for example Twitter. Another great idea would be to activate an Instagram account this is a social media that uses only pictures to communicate and would be a great tool to get the marketing message across. I would also recommend Ray Ban in using video to advertise and possibly tell the story clearer than you can from just looking at a photo. Although these photos have seem to work I would think a clearer understanding can be made of the message they are trying to get across this can be done via TV advertisement or social media i. e. uploading videos to Facebook, Twitter, Instagram and YouTube. I think a great way for Ray Ban doing a great job in marketing communications but don’t have much feedback from their customers on how they think the glasses are and why there a great buy. I think Ray Ban should use an incentive for example a discount on their next purchase or a chance to win a free pair of Ray Ban sunglasses to leave feedback on their experience with Ray Ban and use this in there marketing strategy. I think this a great way of communicating with the customers and gives a new customer an idea of how good the glasses really are. Overall the company are doing a great job in marketing communications from what I have researched they have almost every aspect covered. Part 2 Television Advertising A commercial advertisement on television usually abbreviated in the UK as an advert. This is a span of television programming paid for by an organisation for example Ray Ban which produces a message typically to market a product or service. This type of advertising has been used to promote a wide variety of products, services and ideas since the making of television. As said in the Journal of Advertising, (Jin. H. S 2013 p243), television advertising still remains the most dominant which typical consumers are exposed. I agree with this as most of the UK population watch television and I feel this is one of the best ways to market any type of product or service as it will reach the most people. There are many different strengths and weaknesses of advertising on television but with this being arguably the best way of advertising I would say that the strengths overpower the weaknesses. Some of the strengths are that television is a convenient and flexible way of advertising to a widespread popularity with ease. It is also a great for reaching millions of viewers nationally and internationally. Strengths on television advertising are that it is possible to make a strong impact in a small amount of time. This can be done by organisations using visual and audio effects. Marketers use sound, drama, and motion in order to ensure that they produce a strong and persuasive message. To do this it also involves understand the customer in the book Beyond Traditional Marketing, (Kashani ,2005, p46) â€Å"in traditional marketing, we develop expertise in the customers differentiation and market segments, and in how the customer buys. † this meaning that the organisation studies the customer and determines how they can persuade them to buy their product or service. I believe this is one of the first and most important steps to take before planning and producing an advertisement on television. Advertising on television also has its weaknesses one of these being the cost. The cost of a television advert is considerably more expensive than any other forms of marketing such as magazine radio and internet advertising, in the academic journal (Srinivasan,S 2013 p93) â€Å"Marketers pay great sums of money for television advertising time, and it is in their best interest to increase the number of viewers who see their advertisements† . So even though it is an expensive way of advertising it will be worth the expense in the long run. The range of cost is normally the length of airtime being used on television. It also ranges from how many viewers a specific programme has at the time of year the advertisement is being shown. Online Advertising After reading the book online advertising (Behboudi,M 2012 p19) I realised that there can be just as efficient and cost efficient ways of advertising. This book states that the best form of advertising is where it is in best possible reach of customers and also possibilities for feedback. Online advertising uses the internet to access a range of sites to deliver a promotional marketing message to potential customers. This includes email marketing, search engine marketing i. e. Google and social media marketing. Internet marketing can also include many different types of displays on general sites and mobile sites such as a web banner. Much more companies have started using this type of advertising as it is a rapidly growing market and more and more people are using the internet every day. To show the amount of increase in users in the book (The Best Digital Marketing Campaigns in the World, Ryan and Jones p12) in 208 the researched how many of the population were using the internet worldwide and it was around 1. 3 billion people. They had stats on the amount of users in 2010 at 2 billion people worldwide. This shows an increase of 700,000 people and just proves how fast the internet is growing. In the journal (Journal of Advertising Research, Flosi, Stephanie; Fulgoni, Gian; Vollman, Andrea 2013 p192) it states â€Å"Across the globe, digital media have become an important component of many advertisers marketing mix. Just as there has been exceptionally tremendous growth in terms of the volume of digital advertising, the digital ecosystem itself also has experienced a profound evolution. † I think this is a perfect way of describing the importance of the growing market and distinguishes how important online marketing will be in the future. Within internet marketing there are again strengths and weaknesses. Strengths of internet advertising are that the internet allows an organisation to advertise and reach significantly more people than some of the traditional advertising techniques at just a small cost. Internet advertising is idea for a national and international target market as these can be accessed easily through the internet as if it was advertising in a UK magazine it wouldn’t reach international consumers or the amount of people that you could online. It is also arguably the most cost efficient way to advertise it is also easier to target consumers ensuring that the message is seen by the most relevant audience. Disadvantages of online advertisement are that organisations marketing materials are automatically available for anyone in the world to copy and use to their advantage regardless of any legal ramifications. Images such as logos and trademarks can be copied and used for commercial purposes even slander or to mock the company as for television and magazine this cannot be copied electronically. Another disadvantaging being that consumers receive a large amount of spam and web adds cluttering their computer or phone so in some cases the advertisement will be ignored. Conclusion The impact the digital media has made on the marketing and business has been huge and is still changing as digital media is still growing online and also through mobile marketing. (Digital Marketing, Chaffey, 2012) Talks about how digital marketing has changed ever since the first website in 1991 with over one billion people using the web to find products. I agree with this as finding products and services online is more efficient and convenient for a consumer. It also says â€Å"To succeed in the future organisations will need marketers, strategists and agencies with up to date knowledge of how to apply digital media such as web, email, mobile and internet TV. † I believe that in this day and future that these types of digital media will prove crucial in a businesses success.

The Internet In The Modern Classroom free essay sample

Examining the benefits and drawbacks of the Internet and the World Wide Web in the modern classroom. A discussion of the potential and reality, both positive and negative, regarding the use of the Internet and the World Wide Web in the modern classroom. The author defines the Internet, and evaluates its place in the field of Education and instructional technology, as well as how it is affecting society in general. The paper discusses the responsibility of the teacher to understand the Internet, its value in the classroom, and how to incorporate in daily lessons. Includes detailed arguments for and against the use of the Web in the education system, providing many examples for each case. The human need for current information and knowledge continues to grow as each year passes, and is presently as high as it has ever been. At the center of this basic need is the Internet, a system of linked computer networks, worldwide in scope, that facilitate the transfer of data (Hackbrath 192), and the World Wide Web, a system of Internet servers that support specially formatted documents containing text, graphic, audio, video, and other types of files (Hackbrath 192). We will write a custom essay sample on The Internet In The Modern Classroom or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The Internet and the Web have already changed the way modern society lives and functions, and will continue to do so as they evolve further.